Become a 2024 Sponsor
Our 25th annual event is a three-day celebration of music, dance, and community in the magical setting of Fire Island Pines.
More than 3,000 participants are expected at five sponsored events, including the world-famous, all-night Pines Party on the beach. Participants are drawn primarily from the New York metro area but also come from across the US and from many countries around the world.
Demographics of Pines Party Attendees
Age
Annual Household Income
90% of LGBTQ+ people reported purchasing decisions influenced by the sponsorship of LGBTQ+ events and organizations.
75% of LGBTQ+ adults have switched products or services because a competing brand was supportive of their community.
Even if a brand is costlier or less convenient, 71% of LGBTQ+ consumers will remain loyal to that brand if it is supportive of their community.
Source: Witeck Communications
Pines Party attendees represent a high-income, brand-loyal cross section of the broader LGBTQ+ community.
Broadcasting Your Message
Inclusion of logos on Pines Party main stage video scroll.
Logos and/or messaging included in our marketing and media campaign:
E-mail list (reach of 10,000+)
Promotional + media partners (reach of 100,000+)
Online and social media reach:
Pines Party website: 445,000 page views from 100,000+ visitors
Facebook–reach of 70,000+ users
Instagram – 3,500+ followers
Pines Party Community Journal (both print and digital distribution).
Branded merchandise in VIP gift bags.
Co-branding of t-shirts, hats and other event merchandise.
Pines Party Online Auction